Client: Starck
Studio: Gregory Bonner Hale
2015
Starck Paris
Starck Paris is a range of three fragrances (more feminine, neutral & more masculine) linked through both form and philosophy. Each fragrance was created by a different master perfumer working in close collaboration with Philippe Starck. Tired by depictions of 'luxury' and shallow gender stereotypes portrayed in the perfume industry, Starck wished to look beyond this. Using the three connected fragrances as our cue, we created ‘The Space Between’.
![Starck Paris blurred campaign portrait for Peau de Soie.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ab5782b1e742259aa775_Starck-Paris-Campaign-Soie.jpg)
![Starck Paris blurred campaign portrait for Peau d'Ailleurs.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ab57cd14354950152461_Starck-Paris-Campaign-Ailleurs.jpg)
![Starck Paris blurred campaign portrait for Peau de Pierre.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ab5738fa6868591b327c_Starck-Paris-Campaign-Pierre.jpg)
![Starck Paris campaign for Peau d'Ailleurs.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362abdc250031267a6c6f09_Starck-Paris-Campaign-Landscape.jpg)
![Starck Paris campaign for Peau de Soie.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ac59784a6dcdf165ca2a_Starck-Paris-Campaign-Soie-Portrait.jpg)
![Starck Paris campaign for Peau de Pierre.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ac59841d995daba5e96c_Starck-Paris-Campaign-Pierre-Portrait.jpg)
![Starck Paris ceramic phrenology head model communicating Starck's surreal connotations of each perfume. This was a campaign teaser mailer sent out to various friends and figures in the industry.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ace85176db19a182d905_Starck-Paris-Mailer-Phrenology-Head.jpg)
![Cover of Starck Paris blurring book. This introduced the world to Starck Paris but the pages gradually began to blur out, leaving the reader wanting to find out more. This was a campaign teaser mailer sent out to various friends and figures in the industry.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ae71784a6d191565fd48_Starck-Paris-Mailer-Book-Cover.jpg)
![Detail of Starck Paris blurring book. This introduced the world to Starck Paris but the pages gradually began to blur out, leaving the reader wanting to find out more. This was a campaign teaser mailer sent out to various friends and figures in the industry.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ae7bc13ff88ad74bb2f4_Starck-Paris-Mailer-Book-Crop.jpg)
![Interior pages of Starck Paris blurring book. This introduced the world to Starck Paris but the pages gradually began to blur out, leaving the reader wanting to find out more. This was a campaign teaser mailer sent out to various friends and figures in the industry.](https://assets-global.website-files.com/6240a56b8ba761034db992c8/6362ae72abd38c2548a3cdb3_Starck-Paris-Mailer-Book-Blurring-Page.jpg)